TASK 3 - What have you learned from your audience feedback?

To gather audience feedback be we referred to a range of online sources. We did a Focus group , posted the video on YouTube, and on our Social Netwoks, such as Facebook.

Unfortunately the comments on my Facebook were mostly in Turkish which was a disadvantage of using this resource as an International student :). However they were very positive, particularly on the choice of organic and nature based theme.

The Focus group feedback was perhaps the most fulfilling and detailed one out as we were able to ask specific questions to the audience. It was also a bonus that our focus group consisted of two members who are in the profession area of media.

(See 'Focus Group for Run' blog entry for more details).

**Here are some screen grabs of the comments on the music video on YouTube:

                       (PLEASE CLICK ON THE IMAGES TO MAKE THEM CLEARER)

Looking at the audience feedback on YouTube; it is clear that we have attracted the target audience, which consists mainly of young people, from the language used to comment. Again the general organic, home video feel is the dominant strength in the video. The actors were also brilliant, there have been many positive feedback on the casting.